Internet Media Committee
Internet Media Committee Chairperson Hsiao Chia-li
Internet Media Committee
🎯 Mission
**Communicating Professionalism:** Based on science and regulations, transform professional knowledge into clear and easy-to-understand digital content.
**Building Trust:** Become an authoritative source of cosmetic safety information, strengthening mutual trust between the association and the public.
**Expanding Visibility:** Enhance the public image and social influence of the association and its members through diverse media platforms.
**International Perspective:** Share the latest global trends, helping the industry and members connect with the international stage.
**Promoting Interaction:** Build a knowledge-sharing community, promoting exchange and participation among members, industry, and the public.
💎 Core Values
**Professionalism:** Based on professional expertise, ensure the rigor and reliability of information.
**Clarity:** Communicate complex concepts in a simple and easy-to-understand way.
**Innovation:** Utilize digital tools and new media to enhance communication effectiveness.
Connectivity: Facilitating interaction among members, industry, and the international community.
Responsibility: Actively safeguarding the association’s and industry’s image on public issues.
🚀 Strategies
Digital Influence: Building the association’s digital media matrix to enhance its professional and social visibility.
Member Value: Enhancing members’ professional image and sense of participation through media exposure and resource sharing.
Knowledge Dissemination: Translating professional information into popular language to promote public education on “safe cosmetics use.”
International Exchange: Focusing on global development and establishing digital cooperation channels with international associations and academia.
Brand Reputation: Quickly demonstrating the association’s stance in issues or controversies to maintain industry credibility.
