Internet Media Committee

Internet Media Committee Chairperson Hsiao Chia-li

 
Internet Media Committee

🎯 Mission

**Communicating Professionalism:** Based on science and regulations, transform professional knowledge into clear and easy-to-understand digital content.

**Building Trust:** Become an authoritative source of cosmetic safety information, strengthening mutual trust between the association and the public.

**Expanding Visibility:** Enhance the public image and social influence of the association and its members through diverse media platforms.

**International Perspective:** Share the latest global trends, helping the industry and members connect with the international stage.

**Promoting Interaction:** Build a knowledge-sharing community, promoting exchange and participation among members, industry, and the public.

💎 Core Values

**Professionalism:** Based on professional expertise, ensure the rigor and reliability of information.

**Clarity:** Communicate complex concepts in a simple and easy-to-understand way.

**Innovation:** Utilize digital tools and new media to enhance communication effectiveness.

Connectivity: Facilitating interaction among members, industry, and the international community.

Responsibility: Actively safeguarding the association’s and industry’s image on public issues.

🚀 Strategies

Digital Influence: Building the association’s digital media matrix to enhance its professional and social visibility.

Member Value: Enhancing members’ professional image and sense of participation through media exposure and resource sharing.

Knowledge Dissemination: Translating professional information into popular language to promote public education on “safe cosmetics use.”

International Exchange: Focusing on global development and establishing digital cooperation channels with international associations and academia.

Brand Reputation: Quickly demonstrating the association’s stance in issues or controversies to maintain industry credibility.